Executive Team

Ashifi Gogo

Founder, CEO

Ashifi founded Sproxil® in 2009 and currently serves as the company's Chief Executive Officer. Under his leadership, Sproxil developed its award-winning Sproxil Defender™ technology that has been used over 50 million times by consumers in 6 countries to verify the authenticity of their products and earn instant rewards for their loyalty. 
In 2015, Ashifi was named to Fortune's 40 under 40 list. He was awarded the Social Entrepreneur of the Year award in 2014 by the Schwab Foundation. In 2013, Sproxil was named the world’s most innovative company in health care by Fast Company, and #7 most innovative worldwide, beating 99 of the Fortune 100 companies. 

Ashifi served on the World Economic Forum’s Global Agenda Council on Social Innovation and on the Meta-Council on the Illicit Economy. He holds a US Patent, earned a Ph.D. from Dartmouth College and a B.A. from Whitman College. He is Dartmouth's first-ever Ph.D. Innovation Fellow and teaches a course in New Business Ventures Technology Management at Columbia University.


Anand Mehta

Managing Director, South Asia & Middle East

Based out of India, Anand is responsible for overseeing Sproxil’s strategy, operations and growth for South Asia & Middle East. He specializes in heading business unit operations covering general management, strategic planning, sales and marketing, HR and BPO operations. 

Two decades ago, Anand started his career with D-Link with diverse portfolios for brands like D-Link, Gigabyte, CISCO & Brocade. Next with SNSL Ltd., he took the Digilink & Digisol brands to the 2nd Rank. After serving as VP Marketing at Schneider Electric, he took up independent consulting for start-ups like Motoring Ahead (CEO) and Think as Consumer. Anand helped accelerate their growth as an external Chief Growth Officer and Chief Marketing Officer for a Taiwanese IT Hardware Giant, the only Indian public listed advertising & public relations firm, a hospitality sector company, a software services company, an automobile servicing firm and multiple new age technology start-ups.

Anand has an Engineering Degree and an MBA in Marketing. He has vast knowledge of the automotive industry and is an avid contributor to multiple automotive industry forums. 

Chinedum Chijioke

Managing Director, West Africa

Chinedum is the Managing Director of Sproxil's operations in West Africa. Prior to joining Sproxil, he served as the Chief Executive Officer (CEO) of CFS West Africa Limited, a customer service advisory firm in Victoria Island, Lagos. He has valuable experience spanning strategy development and restructuring for financial services companies and conglomerates, tax advisory, e-payments, business incubation and consulting. Before his appointment as the MD/CEO of CFS West Africa, he was the Deputy Head, Business Advisory in Nextzon Business Services Limited, a Management Consulting firm in Lagos, Nigeria focused on strategy development, business restructuring and incubation.

Chinedum started his career in Arthur Andersen, now KPMG Nigeria, where he worked on tax advisory and compliance projects for various companies. He has a first degree in Microbiology from University of Port Harcourt, Rivers State and an International MBA from IE Business School, Madrid, Spain. He is an alumnus of New York Institute of Finance, New York and a member of the Institute of Directors, Nigeria. 

Gregory Lavoie

Global Finance Director

Greg is the Global Finance Director at Sproxil. He is directly responsible for all accounting and finance functions at Sproxil's global headquarters and oversees a global finance team for Sproxil's subsidiaries around the world.

Prior to joining Sproxil, Greg worked in public accounting, auditing a diverse set of public and private companies of varying sizes and across a number of industries.  He is a Certified Public Accountant and holds a Master in Professional Accounting from The University of Texas at Austin and a Bachelor of Arts in Financial Economics and Political Science from the University of Rochester.


Abdoul Diallo

Country Manager, Mali

Abdoul heads Sproxil's first subsidiary in a French-speaking country. He has over 13 years of experience in the telecom industry, having held leadership roles at global telecom company Orange in Mali.

Abdoul holds certifications in marketing and public relations.

Ashok Maurya

Country Director, Tanzania

Ashok has over 24 years of extensive experience in the pharmaceutical industry. He has lead a wide range of negotiations with ministries of health, regulators and key stake holders and won multiple tenders over the course of his successful professional career. Ashok is skilled at multi-country expansion, having established new operations in Malawi, Zambia, Mozambique, DR Congo, Rwanda, Burundi in past engagements. He has resided in Tanzania for more than 15 years.

Ashok holds a Bachelor's degree in Science and an MBA in International Business recognized by United Business Institutes in Belgium, Europe.

Faisal Raza

Country Head, Pakistan

Faisal joined the Sproxil team in 2011 as Country Head to establish Sproxil's operations in Pakistan. Prior joining  Sproxil, Faisal was Chief Operating Officer at Easy Phone (Pvt) Ltd, where he grew sales by over 70% in two years and grew operations from 3 to 16 cities. He has also served as an Affinity Partner of leading Pakistan telecom company PTCL, where he earned an award for boosting sales.

Faisal has a Bachelor of Arts in Business Administration.


Alden Zecha

Alden served as the company's Chief Financial Officer and Strategist. Responsible for the company's overall business strategy, he also lead the finance and administration departments for Sproxil globally.

Alden brings more than 20 years of broad-range executive expertise in operations, business planning and finance to the role. His vast experience includes working with companies in more than 20 countries.

Prior to joining Sproxil, Zecha co-founded and served as CFO of ultra-luxury travel company PrivatSea and as CFO of Rethos, a sustainability and corporate social responsibility social media website. He also co-founded an OTC drug distribution company and worked with the Japanese MHW (FDA equivalent) on regulatory compliance issues for Procter & Gamble. Zecha previously worked with consulting firms, Monitor Group and BearingPoint, and served as international economic development specialist for the State of Hawaii.

Zecha received his MSE and BSE with honors in chemical engineering from Princeton University, where he was a United Technologies Scholar, and holds a certificate in finance from the University of Virginia's Darden School of Business. He is the immediate past President for the Princeton Entrepreneurs' Network of Boston.

C. Hunter Boll

Hunter Boll is Chief Operating Officer for Source Audio LLC, a start-up venture focused on providing consumers with next generation accessories for the musical instrument market, which he co-founded in 2005.

Previously, Hunter was managing director of Thomas H. Lee Partners, one of the largest private equity firms in the world.

He also has held positions with the Boston Consulting Group, a corporate strategy consulting firm and Chemical Bank, where he was an assistant vice president of the company's Energy and Mineral Division. C. Hunter is a director of The Acumen Fund and Source Audio LLC.

He received a B.A. in economics from Middlebury College and an M.B.A. from the Stanford Graduate School of Business.

Gunther L. Faber

Gunther, former Vice President, Sub-Saharan Africa, for GlaxoSmithKline, has more than 30 years of experience working in the pharmaceutical industry. Early in his career at Beecham Group plc, Gunther was appointed a director of the International Division.

During successive mergers, his area of responsibility increased, with him being accountable for pharmaceuticals, consumer health and manufacturing in SmithKline Beecham Southern Africa. Following the merger between GlaxoWellcome and SmithKline Beecham he was appointed as vice president, Sub Saharan Africa. Gunther was also a member of the company's Policy Team on Access to Medicine and a director of the International Division which covers all countries with the exception of the USA, Europe and Japan.

Gunther is currently the chairman and chief executive officer of One Family Health, the franchisor of the Child and Family Wellness franchise (CFW) brand in Sub-Saharan Africa.

Nicholas Donofrio

Nick, a senior fellow at the Ewing Marion Kauffman Foundation, is also a 44-year IBM veteran and serves as an IBM Fellow Emeritus, the company's highest technical honor.

From 1997 until his retirement in 2008, he served as executive vice president of Innovation and Technology.

In addition to his most recent role, he served in a variety of capacities, including vice chairman of the IBM International Foundation and chairman of the Board of Governors for the IBM Academy of Technology.

Nicholas holds seven technology patents, is a member of numerous technical and science honor societies, and is on the board of several companies and organizations. He currently is co-chair of the New York Hall of Science and serves on the Secretary of Energy's Advisory Board (SEAB). Nicholas earned a B.S. in electrical engineering from Rensselaer Polytechnic Institute in 1967 and a M.S. in electrical engineering from Syracuse University in 1971. He holds numerous honorary doctorate degrees from universities in the United States, England, and Scotland.


Sproxil's CEO also serves on the board of directors.


Ethan Zuckerman

Ethan is a senior researcher at Harvard University's Berkman Center for Internet and Society. His research focuses on the distribution of attention in mainstream and new media, the use of technology for international development, and the use of new media technologies by activists.

Along with Rebecca MacKinnon, Ethan co-founded the international blogging community Global Voices. Global Voices showcases news and opinions from citizen media in over 150 nations and thirty languages, publishing editions in twenty languages. In 2000, Ethan founded Geekcorps, a technology volunteer organization that sends IT specialists to work on projects in developing nations, with a focus on West Africa.

Previously Ethan helped found Tripod.com, one of the web's first "personal publishing" sites. Tripod, a venture-backed startup, was sold in 1998 to Lycos for $58 million. He blogs at ethanzuckerman.com/blog and lives in the Berkshire Mountains of western Massachusetts, USA.

Mangesh Hirve

Prior to joining Sproxil's Advisory Board, Mangesh was in charge of Sproxil's operations in India. In addition to launching Sproxil's global presence in India, he was responsible for recruiting the Sales and Service Delivery teams for Sproxil India.

Before his work with Sproxil India, Mangesh was Vice President of Operations and Delivery Head for SG Analytics, a leading financial service industry KPO, where he managed business growth from less than 3 analysts and 1 client to 120 analysts and 15 clients.

Mangesh brings over 18 years of experience in various roles of increasing responsibility for consulting, program management, and business development, predominately within the financial services industry. His ability to conduct business in English, French, and High German/Swiss German has lent itself to his wide-ranging professional experience.

He has been featured on the Swiss National TV Business and Economy channel and has also been profiled in the leading Swiss Financial Magazine 'Bilanz.'

Mangesh holds an M.B.A. from INSEAD and a degree from the Indian Institute of Technology.

Prashant Yadav

Prashant is a Senior Research Fellow and Director of the Health Care Research Initiative at the William Davidson Institute. He also holds faculty appointments at the Ross School of Business and the School of Public Health at the University of Michigan.

He is a leading expert on pharmaceutical and healthcare supply chain management in emerging markets, and serves as an advisor to the Bill and Melinda Gates Foundation, World Bank, World Health Organization, UK Department for International Development, and many other global health organizations.

Prashant received his Ph.D. from the Manderson Graduate School of Business at the University of Alabama. He received his MBA from the FORE School of Management and his Bachelor of Chemical Engineering from the Indian Institute of Technology.