NAFDAC Mobile Authentication Service (MAS): Powered by Sproxil®
Sproxil actively supports Nigeria's National Agency for Food and Drug Administration and Control (NAFDAC) in the fight against counterfeiting by pioneering Nigeria's first Mobile Authentication Service.
On February 2, 2010, NAFDAC and Sproxil launched the NAFDAC MAS, putting the power of product verification right in the hands of the consumer. MAS is powered by Sproxil's award-winning cloud-based Sproxil Defender™ technology, and remains the world's largest nation-wide implementation of consumer-facing SMS anti-counterfeiting technology in the world.
How Does NAFDAC MAS Work?
It's very simple - at the point of purchase, a consumer seeking to buy a genuine product will:
- Scratch the Sproxil label on the product to reveal a unique 12 or 13 digit PIN
- Text in the unique PIN to the shortcode 38353
- Receive a response within seconds indicating if the product is genuine, or potentially fake or stolen
This process works anywhere in Nigeria where you can get mobile phone service on any of Nigeria's GSM networks: Airtel, MTN, Globacom and Etisalat.
The Text Message Is Free Of Charge To The Consumer
Because the text it free, pharmacists can easily use her own phone to assist her customers to verify products; there is no charge to the pharmacist.
We encourage consumers to always remember to scratch and text to 38353, and if the response doesn't say "OK, Genuine/Original", promptly call us for help: +234 803 901 2929 (In Nigeria: 0803 901 2929). A trained agent will walk you through the steps and help you stay safe from fake medicines.