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Partners in Innovation – Sproxil Supports Fast Cables’ Impressive Growth

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Fast Cables Limited recently launched the first of its kind CCV cable manufacturing facility and aluminum alloy plant in Pakistan. The facility was inaugurated by H.E. Shahid Khaqan Abbasi, Honourable Prime Minister of Pakistan, who congratulated and appreciated the company on its innovative stride. He stated that ‘’establishment of an aluminum alloy plant in Lahore was a good omen for the country’s economy”. Logo Logo Using Sproxil’s Champion platform, Fast Cables is the pioneer of consumer-oriented electrical cable verification with prizes in Pakistan. The program which is known as Fast Tasdeeq encourages consumers to verify products at the point of purchase after which they may win a prize for genuine verifications. Every quarter, Fast Cables uses Sproxil’s Champion platform to pick a winner who gets a Fast Tasdeeq grand prize. In a statement about Sproxil’s partnership, Mr. Asif Javed, Head of Fast Tasdeeq stated that Fast Cables is pleased to have adopted Sproxil’s technology to implement the Fast Tasdeeq scheme. The company has doubled its rewards budget since the program began. Sproxil Pakistan Managing Director, Mr. Faisal Raza, remarked “we at Sproxil also congratulate Fact Cables on this noteworthy milestone and we look forward to celebrating additional success in the near term.” About Sproxil Sproxil® uses mobile technology and a proprietary fraud detection platform to launch secure, data-driven consumer engagement programs globally. Sproxil’s multi-award winning solutions are deployed by multinational manufacturers and brands across multiple industries to prevent supply chain fraud, amplify brand awareness, and optimize marketing expenditure. With teams of experts in Africa, Asia and America, Sproxil has executed projects across five continents and can offer services in over 100 countries worldwide. Sproxil is the only consumer loyalty and brand protection expert with both ISO 9001 and ISO 27001 certification. For more information and a full list of Sproxil’s product suite, please visit www.sproxil.com. About Fast Cables Established in 1985, Fast Cables Limited is a top manufacturer of electrical cables in Pakistan. Widely known for high quality and its innovative capacity, Fast Cables is recognized as one of the most consistent and trusted brands in the Cable Industry of Pakistan. See more at www.fast-cables.com.

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